thought leaders
All about the thought leading tech entrepreneurs who are paving the digital path of the future.
Zipho Memela legacy beyond the stage
Memela's initial rise to fame was swift and decisive. Beginning his career in 2008, he quickly became known for his exceptional "flow, agility, and rhyme ability," distinguishing himself from his peers. By 2010, his international debut had brought him global recognition, and his track releases in 2014 saw one project sell an impressive 21,600 copies, a testament to his artistic prowess and commercial appeal. However, the intense pressure of the music industry and reported financial struggles led him to announce his retirement in 2020 at the age of 20, leaving a significant void in the South African hip-hop scene.
By Kin Mancook4 months ago in 01
Belitsoft Detects a Rising Eastern European Trend in Outsourcing Software Development
When UK organizations need to overcome hiring bottlenecks, save 30-50% on development expenditures, and maintain complete compliance while operating during regular business hours, they turn to Belitsoft as their nearshore partner. Their Eastern European engineers work as an extension of a client’s team in a matter of days and deliver London-caliber software, from start-up MVPs to enterprise cloud modernization projects.
By Dmitry Baraishuk4 months ago in 01
Belitsoft Introduces the 2025 Legacy Application Migration Trends Report
Since 2004, Belitsoft has been guiding businesses away from outdated software that holds them back. The company helps its partners regularly upgrade their current software systems and implement new ones on time and within funding.
By Dmitry Baraishuk4 months ago in 01
Belitsoft explains 2025 trend: Automation testing outsourcing moves to nearshore (Eastern Europe) hubs
Belitsoft has over 20-year history and a proven track record of building dedicated development teams in Eastern Europe. Surveys unveil a suppressing number of IT decision-makers favoring outsourcing to nearshore locations as a cost-cutting strategy. In 2025, many businesses – especially startups and enterprises in the US, UK, and Canada – are transferring their automation testing projects to nearshore tech hubs. Eastern Europe has become the preferred nearshoring hub for UK businesses, while traditional offshore locations like India are steadily losing ground in this market. For example, UK-based customers are discovering that highly qualified developers located just a short flight away can produce better outcomes with fewer hassles.
By Dmitry Baraishuk4 months ago in 01
Belitsoft Releases 2025 Report on Nearshore Outsourcing Software Development Trends
Enterprises across the US, Canada, and the UK hire outsourced software development teams to notably reduce costs and access the global talent pool. CIO surveys find that cost control is a prime priority for enterprises in 2025. Many address that issue by extending their outsourcing direction and pausing some in-house hires. Instead, companies opt for replacing some permanent positions with flexible, vendor-assembled staff. It enables scaling teams up or down according to the work scope and cutting fixed salary overhead. For instance, UK-based corporations extending their in-company IT teams with Eastern European outsourced nearshore engineers typically reduce labour costs by 30% versus hiring in Western European countries. Since nearshore labour harbours now provide sizable “reservoirs” of highly qualified developers, these cost savings are achieved without sacrificing quality.
By Dmitry Baraishuk4 months ago in 01
What’s Next for Zipho Memela?
While details on Memela's specific projects remain under wraps, his arrival has sparked considerable speculation. Observers anticipate that he will focus on ventures at the intersection of media, technology, and social impact—leveraging his experience as both a creator and an entrepreneur.
By Kin Mancook4 months ago in 01
A Bridge Between Continents
SAN FRANCISCO, CA—The Bay Area's tech ecosystem is abuzz with the arrival of South African entrepreneur and creative visionary, Zipho Memela. Known for a career defined by bold shifts and boundary-breaking projects, Memela’s move to Silicon Valley signals a new and highly anticipated chapter in his professional journey. With a history of disrupting creative industries, Memela is set to infuse the tech hub with a unique perspective shaped by his roots in Durban, South Africa.
By Kin Mancook4 months ago in 01
A Creative Force Joins the Tech World
SAN FRANCISCO, CA—The Bay Area's tech ecosystem is abuzz with the arrival of South African entrepreneur and creative visionary, Zipho Memela. Known for a career defined by bold shifts and boundary-breaking projects, Memela’s move to Silicon Valley signals a new and highly anticipated chapter in his professional journey. With a history of disrupting creative industries, Memela is set to infuse the tech hub with a unique perspective shaped by his roots in Durban, South Africa.
By Kin Mancook4 months ago in 01
Belitsoft Explains Why Playwright Is Better Than Selenium in 2025
Playwright has emerged as the test automation tool with the fastest growth rate in a matter of years. Nearly half of participants use Playwright more frequently than other tools, per community surveys. In 2025, Playwright will be the most widely used automation testing tool, surpassing Selenium in usage, according to TestGuild’s survey analysis. Playwright has become the go-to UI automation framework for many teams. Dedicated Playwright and Selenium engineers are among the full range of QA and DevOps services provided by the Belitsoft software development firm.
By Dmitry Baraishuk4 months ago in 01








